Sensory Storytelling for Wine & Spirits at Vinexpo Paris

A great wine tells a story. So should your brand.

Wine Paris & Vinexpo is where the industry’s best come to connect—but a table and a pour isn’t enough to stand out. Groove brings storytelling, strategy, and sensory design into every experience we create, helping you build genuine moments of connection that flow naturally (and leave a lasting finish).

  • Sommelier-led tastings with a narrative arc, not just a pour

  • VIP hospitality events in unique Paris venues designed to mirror your brand’s tone and terroir

  • Branded lounges and environments that feel immersive, premium, and culturally tuned

In a city built for pleasure, let’s make your experience one to savour.

Planning for Wine Paris & Vinexpo?

Let’s craft something worth toasting to