Latest News about proper marketing strategy

HELPFUL ADVICE TO MAXIMISE YOUR BRAND GROWTH

BUSINESS STRATEGY | AUGUST 2023

What is business strategy? – our interview on Riviera Radio

Business strategy, everyone talks about it, but what is it? Find out more in our interview on Riviera Radio, why strategy is not SWOT, templates about vision, mission statements or a list of actions. Let’s cut the fluff out of Marketing and focus on delivering for customers!

CUSTOMER LOYALTY | JULY 2023

5 key components of building lasting customer relationships

Building lasting customer relationships has many benefits, including increased revenue, positive word-of-mouth recommendations, and saving on acquisition costs. But how does one do this? Read outr interview from Authority Magazine & Medium.com

MARKETING STRATEGY | JUNE 2023

Effective and profitable communications (not just creative) thanks to marketing strategy

Marketing strategy is is often overlooked in favor of communications, helps to reinforce brand uniqueness, maximize return on investment and increase profitability. Beware of going to market without a proper diagnosis, a good strategy & identifying the right tactics.

CUSTOMER LOYALTY | JUNE 2023

How loyalty programmes help long term growth and boost profitability for brands

With recession fears growing again, we are certainly seeing unpredictability in consumer demand and changes to purchasing behaviours. But several strategies can help companies grow through challenging times.
 

RECOGNITION | JUNE 2023

GoodFirms Recognizes Groove Brand Experience As The Top Digital Marketing Company in France

Marketing has always aimed to make meaningful connections with target audiences at the right time and place. To do what is required to meet people where they already spend time: on the Internet.

RECOGNITION | JUNE 2023

Groove Brand Experience named top maketing agency by Designrush

45% of businesses have no digital marketing strategy in place. DesignRush listed the top digital marketing agencies that help organizations create strategies that line up with their business goals.